Prototypes As Sales Tools

I’m continually surprised by hardware startups that meet with potential investors, advisors, or partners and don’t bring hardware to show!

If you’re making something physical and it’s transportable, bring it to your meetings.

If you don’t have something to show, consider spending some time on a prototype that you can demonstrate.  A “works-like” or “looks-like” prototype (or both) will go a long way to conveying your vision.

  • Amrith Kumar

    Ditto for software … But I can certainly see that it is more valuable with hardware.

    • I think the software teams do it to some extent with demos, wireframes, or a working prototype. Why describe when you can show?